Colleen Nuffer
Global Media Strategy
Electronic Arts
San Francisco, CA

Colleen Nuffer leads Global Media Strategy at Electronic Arts, where she oversees how some of the world’s biggest gaming franchises including EA SPORTS FC, Madden NFL, The Sims, Battlefield, and Apex Legends show up across the modern media ecosystem. She leads a global team responsible for connecting brand storytelling with performance marketing to drive player growth across more than 40 markets. Prior to EA, Colleen led media strategy for Disney Parks at Carat. She is passionate about the intersection of creativity, data, and emerging technology and how bold ideas break through in a fragmented media landscape.