WHAT IS THINKLA?
ThinkLA is a media, marketing, and advertising collective with a mission to connect, educate, and inspire the Southern California marketing community. We showcase innovative and results-oriented marketing and advertising; in doing so, we increase our collective knowledge and inspire future success. We bring together creators, buyers, and sellers, and help our members stay ahead of the curve and prosper in the rapidly evolving advertising ecosystem.
We do this by creating dynamic thought leadership programs that deliver actionable insights at live events and through online networks; providing quality networking opportunities that connect our community; championing Southern California as the place where the best marketing work in the world is being invented; and fostering a welcoming community for diversity and growth opportunities for the next generation of advertising, marketing, and media leaders.
WHAT ARE THE IDEA AWARDS?
ThinkLA celebrates Southern California’s advertising, marketing, and media superstars at the ThinkLA IDEA Awards. We bring the industry together to celebrate the exceptional work produced in our community with awards recognizing amazing campaigns, clients, media partners, and people.
WHAT ARE THE DATES OF ELIGIBILITY?
Work produced by and/or for a Southern California-based company and presented to the public in the prior calendar year.
HOW DO I ENTER?
Please see our entry process.
CAN I SUBMIT THE SAME ENTRY MORE THAN ONCE?
Yes, there is a limit of two (2) categories per entry. Please make sure the supporting documents are correct for each entry. If an entry is entered into more than 2 categories, additional entries will be removed from judging and fees will not be refunded.
DOES IT HAVE TO BE PAID MEDIA?
Yes, with one exception: we will accept non-paid media in the Best Cause Marketing category, as long as the campaign has achieved substantial results.
WHAT ARE THE TECHNICAL REQUIREMENTS TO ENTER?
You can find those details here.
ANY TIPS ON WHAT TO SUBMIT?
Written submissions should be clear, concise, and free of jargon and exaggeration. Provide as many specific examples as possible. Videos, images, links, and supporting documents are strongly recommended for ad/campaign submissions.
WHAT IS YOUR PUBLISHING POLICY?
All creative materials and briefs become the property of ThinkLA. By entering work into the ThinkLA Awards, you automatically grant ThinkLA the right to make copies, reproduce and display the creative materials and written information for educational and promotional purposes such as, but not limited to, the ThinkLA website, newsletter, and the Awards Gala. Should your entry be selected as a finalist, ThinkLA will contact you to provide approved information and supporting materials for the Gala.
WHAT ARE THE ENTRY FEES? WHAT ARE MY PAYMENT OPTIONS?
Click here for fee and payment information.
ARE THERE ANY DISCOUNTS?
Yes, during the early bird period, entries are discounted.
HOW DO YOU DETERMINE THE WINNERS?
Advertising Achievement
Round One: The ThinkLA screening committee, comprised of senior marketing professionals, will evaluate and score all entries, and determine the finalists.
Round Two: An independent panel of highly acclaimed industry experts from around the country will determine the winners.
Company Achievement
Round One: The ThinkLA screening committee, comprised of senior marketing professionals, will evaluate and score all entries, and determine the finalists.
Round Two: An independent panel of highly acclaimed industry experts nationwide will score all finalists.
Round Three: The ThinkLA community will vote for their favorites for the Partner of the Year Award. Round Two and Three results will be compiled, and the winners determined.
Individual Achievement
Round One: The ThinkLA screening committee, comprised of senior marketing professionals, will evaluate and score all entries, and determine the finalists.
Round Two: The winner will be selected in each category based on popular vote by the ThinkLA community.
Please note that all votes must be from individuals who work in the advertising/marketing community, and they are allowed only one vote. Votes cannot come from consumers, outside of the United States, nor should anyone be incentivized to vote. If our system detects any fraudulent votes (bots, multiple votes from an IP address, etc.), that entry will be invalidated and no refunds given.