Mohamad "Mo" Munruddin
Director, Digital Partnerships
Initiative
New York, NY

Mohamad "Mo" Munruddin is a seasoned media professional with over 15 years of agency and brand-side experience spanning Automotive, Gaming, Telco, CPG, and Consumer Tech. He's worked with some of the most recognizable names in the industry — from Volkswagen and Lincoln to Riot Games and Mondelez — leading digital investment strategies, managing large cross-functional teams, and navigating everything from national brand campaigns to localized direct response initiatives. Currently, Mo serves as Director of Digital Partnerships at Initiative in New York, where he leads digital media strategy/investment for T-Mobile's Postpaid business, driving partnerships across the broader digital ecosystem.