Philip Pirkovic is the Director of Brand and Partnerships for Shinola Detroit. Since 2023, Pirkovichas helped grow and steer the brand through the development of organic content, new marketing initiatives, brand activations, and establishing national partnerships. Philip has spent the last decade in creative and strategic roles at some of the best creative shops, media agencies, and tech companies in the country, including Google, Noble People, Mother New York, and EVB. He studied economics and business management at the University of Michigan.